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Contour Supply Co. is based in Winnipeg, MB Canada. It is a sole proprietorship established in 2022. The idea was brought to life after years of struggling to find inspiration for a name, logo, and overall culture of a clothing brand I knew I wanted to create.
As a young child, I spent time in my dad's office, where he worked as a draftsperson drawing up plans and details for various construction projects. Naturally, I took a liking to drawing and coloring, and eventually took up drafting in High School, which would lead to a post-secondary college diploma in Municipal Engineering Technology from Red River College.
I would end up working as a surveyor/drafter for various consulting engineering companies in Winnipeg since my first work term in 2004. Now, as a Regional Manager with a local Winnipeg surveying company, combined with my love for graphic t-shirts and a knack for graphic design, a bit of tech savviness, and a business acumen, my inspiration for the brand name and logo would finally emerge as Contour Supply Co.
What is a contour you ask? Wikipedia loosely defines it as “curved, straight or a mixture of both lines on a map describing the intersection of a real or hypothetical surface with one or more horizontal planes” In layperson’s terms, it is a visual representation of a change in any surface elevation, ie. a hill or a valley, river, lake, mountain, etc.
So now you know the background. What about the company?